Weightless, High SPF, OTC-Ready, Proven in K-Beauty
2026,02.19
By
OTCM
February
2026, NO.
OTCM 뉴스레터
POINT 01. Why Are Sun Serums Gaining Popularity?
Hello. This is OTCM's OTC Expert Dr.M.
Traditionally, the U.S. sun care market has been dominated by function-focused
products optimized for outdoor activities, emphasizing high SPF protection. However,
these strong protective benefits have often come with trade-offs such as heavy
textures, white cast, and aesthetic limitations as part of a skincare routine.
This is where K-Beauty sun care has captured the attention of U.S. consumers by
introducing a new paradigm: sun protection as an extension of daily skincare
routines. Beyond simple UV blocking, K-Beauty formulations offer lightweight,
refreshing textures combined with skin-conditioning benefits — innovations that were
previously rare in the U.S. market.
With the growing preference for minimalist routines and multifunctional products,
OTCM proposes a next-generation sun care technology solution.
POINT 02. What Makes OTCM Sun Serum Different?
The core value of OTCM’s sun serum lies in its “Airy Texture” — an
exceptionally lightweight user experience.
To dramatically reduce the heaviness and oiliness typical of organic UV filters,
OTCM has integrated its proprietary technologies:
1. Patented UV Capsule Technology
Conventional organic UV filters are often poorly soluble, requiring large amounts of
oil for dissolution. OTCM’s UV Capsule technology precisely encapsulates these sticky, heavy UV
filters, minimizing the amount of oil needed and enabling an overall lighter
formulation.
2. Dual Protection Structure
In conventional Oil-in-Water (O/W) sunscreens, UV filters are typically distributed
only in the oil phase.
This creates a potential limitation: areas of the skin contacted primarily by the
water phase may allow UV penetration without sufficient filtration.
OTCM engineered a dual protection structure that stably disperses oil-soluble UV
filters into the water phase as well.
As a result, UV protection functions in both phases, delivering powerful
SPF 50 broad-spectrum protection while maintaining an air-light texture.
3. 64% Skincare Formula
The reduction in oil content created space for beneficial skincare actives. With
64% of the formula composed of skincare ingredients, the product not only
protects against UV radiation but also improves overall skin condition with
continued use.
POINT 03. 64% Skincare: Exclusive Brand EZ-Water Is the Key
For a successful product launch, a distinctive ‘ingredient story’ is just as
important as product efficacy. OTCM provides exclusive ingredient development
services that help define each partner brand’s identity.
✔Order-Made Custom
Design
We design and develop one-of-a-kind proprietary EZ-Water, tailored to the
client’s desired plants or functional goals, with optimized concentration and
activity.
✔Enzyme Extraction
Technology
OTCM possesses advanced enzyme extraction technology designed to maximize the
bioactivity of natural ingredients.
✔A natural ingredient
library of over 400 botanicals
Leveraging our extensive database, we propose customized EZ-Water optimized for each
brand concept.
If you would like to experience OTCM’s lightweight,
skincare-infused sun serum- designed to lead the next generation of
K-Sunscreens- we invite you to contact us today to request a sample
