NEWS LETTER

ENGLISH
Hydrogel Masks Are Booming: Which Formula Wins in 2027?
2026,10.02
By
OTCM
October
2026, NO.37
OTCM 뉴스레터
Hydrogel Masks Are Booming: Which Formula Wins in 2027?
Hydrogel Masks Are Booming: Which Formula Wins in 2027?
Hydrogel Masks Are Booming: Which Formula Wins in 2027?


Hello, I’m Dr. M, Hydrogel Expert at OTCM.

Recently, the leadership in the K-beauty skincare market has been rapidly shifting from traditional non-woven sheets to high-performance hydrogel face masks. This is because premium hydrogels have established themselves as the new standard in the mask market, as consumers increasingly seek aesthetic-level, sustained care and immediate skin transformation right at home.

So, when brands plan new products to align with global market trends, which hydrogel formulations should they choose for success?
Backed by proprietary formulation technologies, precise coating techniques, and automated production infrastructure, OTCM supplies a lineup of 5 high-performance hydrogels optimized for each brand’s identity. Introducing OTCM’s 5 core solutions designed to deliver undeniable skin transformations to consumers.

point 1
Non-Drip Moisture Lock — "Overnight Collagen Gel"
While conventional non-woven sheets lose their essence and dry out after 15 to 20 minutes, actually pulling moisture away from the skin, this product locks an abundance of moisture and collagen within a 3D hydrophilic network formed by natural plant-based polymers.

By forming a moisture-sealing barrier on the skin's surface, it completely prevents pillows during sleep, making it the ideal solution for planning new products around the trending "overnight sleeping mask" concept that locks in skin moisture while you sleep.

Hydrogel Masks Are Booming: Which Formula Wins in 2027?

point 2
Visible Effect — "Sol-Gel Visual Indicator Gel"
Initially opaque upon application, this sensory-responsive formulation gradually turns transparent as it reacts to skin temperature (36.5°C) and the active ingredients are absorbed. Allowing consumers to visually track the penetration process and replacement timing builds strong trust, making it an ideal solution for powerful before-and-after visual assets in short-form viral marketing on TikTok or Instagram.

Hydrogel Masks Are Booming: Which Formula Wins in 2027?

point 3
Targeted Care — "TADS Active Gel"
Utilizing the TADS platform technology—which minimizes high-temperature heating processes during manufacturing—this formulation minimizes the degradation of high-value active ingredients such as PDRN, peptides, and vitamins, delivering them deep into the skin. Backed by clear clinical data, such as a "58.36% increase in skin moisture with sustained use," this solution provides a definitive selling point for brands looking to build a high-efficacy, high-performance skincare line.

Hydrogel Masks Are Booming: Which Formula Wins in 2027?

point 4
Dual Balance — "Nano Oil-Shield Gel"
To overcome the lack of oil content—a traditional limitation of conventional hydrophilic hydrogels—this technology precisely disperses nano-sized emulsified oil particles within the gel network structure. While wearing the mask, a moisture-locking oil shield barrier is formed, providing simultaneous moisture charging and oil-sealing care with just a single sheet. This makes it an ideal solution to actively target consumers who suffer from severe inner-skin dryness after cleansing.

Hydrogel Masks Are Booming: Which Formula Wins in 2027?

point 5
High-Strength Care — "Support-Free Gel & Patch"
By optimizing the cross-linking of natural polysaccharides, this formulation achieves high strength and high elasticity that resist tearing—even without a supportive mesh sheet. A fine embossed pattern on the surface prevents slipping and enhances adherence, making it ideal for rapidly expanding product lineups into various targeted care categories such as eye patches, smile-line/spot patches, and neck patches, as well as full-face masks.

Hydrogel Masks Are Booming: Which Formula Wins in 2027?

Point 4
Why OTCM Hydrogel R&D?
OTCM is here to share the development and production burdens that brands face when introducing new formulations.

  • Rapid Development & Mass Production
    Powered by proprietary research infrastructure and automated production lines,
    we provide swift support from concept planning and sampling to mass production.
  • Flexible & Reasonable MOQ
    We offer customized, optimal production conditions to reduce the burden
    when expanding into new product lineups.
  • Global Regulatory Compliance
    We strictly adhere to global quality standards required for entry into major domestic and international distribution channels, such as Amazon, Sephora, and Olive Young.


Turn your brand's new product ideas into success with the optimal hydrogel formulation.
Apply for a professional OTCM consultation today!

Hydrogel Masks Are Booming: Which Formula Wins in 2027?
Hydrogel Masks Are Booming: Which Formula Wins in 2027?
Hydrogel Masks Are Booming: Which Formula Wins in 2027?
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